Company History
It was in Berlin, the fashion city of today, where the history of ROY ROBSON started. It is a history that has a lot to do with workmanship and the love of fabrics and cuts. In 1922 a small tailoring business for formal dress was founded in the German capital. By 1930 there were already 30 employees contributing to the company’s success; the headquarters had to be moved in 1944 because of the disruption caused by the war. With the intention of moving lock, stock and barrel to Hamburg, on the way they found themselves ideal areas and infrastructure for the company’s new start before the gates of the Hanseatic City of Lüneburg. The then proprietor, Bruno Kirches, extended the headquarters in Lüneburg in the subsequent years and also built a factory in Dannenberg on the Elbe. “Made in Germany” was the motto that made the Bruno Kirches Herrenkleiderwerke into one of the most important specialist factories for suits and jackets in Western Europe.
Corporate Values
AUTHENTICITY
ROY ROBSON fashion stands for an authentic style. It underlines the personality of the wearer and conveys an air of natural casualness. Authenticity also characterises the company’s actions. These include reliability in business relationships, honesty in dealing with each other, and the ambitious aim of ensuring quality in work at all levels.
COHESION
ROY ROBSON is a family firm. This characterises the company’s values and philosophy.
The dedication and the work of employees who have helped to shape the company’s path over many years are its most precious asset. Cohesion means joint commitment to the further development of ROY ROBSON and the combination of creativity, communication, identification, and integrity.
TRADITION & MODERNITY
Since 1922 customers have trusted in the expertise of ROY ROBSON. The company has developed from a Berlin menswear manufacturer to an international premium menswear label with a complete range. The decisive factor here was preserving the right traditions while taking up new influences. It is precisely this interaction that accounts for the special style of ROY ROBSON.